A recent study found that 4-year-olds who watched nine minutes of SpongeBob Squarepants cartoons showed less self control, a reduced ability to delay gratification, and poorer working memory skills than their peers who had engaged in “calmer” activities. Needless to say, the findings caused quite a stir.

from The Atlantic

One reply on “Spongey”

Have there been similar studies on the impact of Sponge Bob on parents who are required to overhear it for far longer than 9 minutes? Asking for a friend.


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